@shop (@shop)

Aug 2019

“The thing that most people put on either directly before or directly after a bathing suit is sunscreen,” says @solidandstriped founder Isaac Ross. So expanding to sunscreen felt like a natural fit for the seven-year-old swimwear company. Aside from the “perfect” formula (gentle, not too thick, rubs in easily without a white cast ), the brand’s All Over Sunscreen comes in retro-inspired packaging designed to make you smile. “It’s nice to make products that people wear during their great moments, like vacations,” says Isaac. “I’m happy I don’t make rain boots.”